Abstract: In two experiments cats acquired a stimulus-controlled approach or avoidance response by observational or conventional shaping procedures. Observer cats acquired the avoidance response (hurdle jumping in response to a buzzer stimulus) significantly faster and made fewer errors than cats that were conventionally trained. Observer cats acquired the approach response (lever pressing for food in response to a light stimulus) with significantly fewer errors than cats that were conventionally trained. In some cases, observer cats committed one or no errors while reaching criterion.